Greg Churilov's Bio

Greg Churilov was born in Buenos Aires, Argentina, the son of Russian inmigrants who had fled Stalin's Russia during WW2.

Relocating with his family to the U.S., Greg Churilov found his career path in marketing, working for a large publisher during a book release, managing the marketing campaign for a manufacturer, influencing the corporate image of a large financial services company and a Fortune 300 utilities corporation.

Greg's unique bicultural background allowed him to pursue as well a second career as a translator. In 2003, Greg Churilov and his wife Jen founded Effective Translations, a translations subcontracting company specializing in Spanish and Portuguese. The company expanded rapidly, doubling its size in 2004 and again in 2005. Focusing on quality and service, Effective Translations clearly found a niche in the language-service provider market. It is this venture that brought Greg once again -this time along with Jen and their son Evan- to Buenos Aires, where they lived until 2007.

Volunteerism has been passionate interest in Greg Churilov's life. As a disaster-relief volunteer he has served in the aftermath of the Northridge earthquake, the Los Angeles riots, in New York City in September 2001 days after 9/11, and most recently in Banda Aceh, Indonesia helping tsunami survivors for two weeks.

2007 saw Greg's return to the States, having sold his translations company to devote himself completely to marketing consultancy and Greg's personal experiments in internet marketing.

Greg's more mundane interests include sailing and scuba diving, hiking and reading historical novels.

Greg can be found posting on LinkedIn, Ecademy, Xing, Naymz, Jigsaw and Nethooks.

Guerrilla Marketing

The first Guerrilla Marketing book was published by Houghton Mifflin in l984. Today there are 35 volumes in 41 languages, and more than 14 million copies have been sold worldwide. The book is required reading in many MBA programs throughout the world. The author taught the topic at the University of California, Berkeley Extension Division. He lectures on it worldwide.

In the words of the Father of Guerrilla Marketing, Jay Conrad Levinson, this describes guerrilla marketing:

"I'm referring to the soul and essence of guerrilla marketing which remain as always -- achieving conventional goals, such as profits and joy, with unconventional methods, such as investing energy instead of money."

Small and large businesses alike have applied the principles of Guerrilla Marketing because of their simplicity, common sense, and record of being proven in action. One of the main reasons that businesses fail is lack of marketing insight. Guerrilla Marketing provides that insight.

With 14 million copies of Guerrilla Marketing books sold worldwide, and the many university MBA programs offering Guerrilla Marketing, this is now far beyond an opinion. Guerrilla Marketing is the best known marketing methodology in history.

You can find Greg Churilov's Certified Coach profile on the Guerrilla Marketing Association's website.